What I do
Wine, consulting, training
Twenty years in restaurants and hotels have taught me that wine alone is not enough. You need the right list, a trained team, reliable logistics. Here's how I can help.
For home
1. Wine sales to private clients (B2C)
The online catalogue holds over 2,000 Italian, German and international wines, all personally selected. Delivery to Germany, Austria, Switzerland and Italy within 3-7 working days, with thermal packaging during warmer months.
How it works: order from the catalogue or reach out on WhatsApp with your budget and occasion — I prepare a tailored selection. Payment by card (Stripe), bank transfer, or cash on delivery for larger orders.
I put together themed packs: "Piedmont in 6 bottles", "Chianti vertical", "Sparkling for a wedding", "Wines for a special dinner". Transparent pricing, no hidden mark-up.
For restaurateurs
2. Wine consulting for restaurants
I work alongside restaurateurs and chefs who want a wine list that sells, not just one that exists. The service includes: menu analysis and positioning, selection of 40-80 labels, direct negotiation with producers and distributors, wine list drafting (layout, descriptions, prices), dining-room training (4-6 hours on site), optional seasonal updates on annual contract.
Operating area: Aschaffenburg, Frankfurt, Würzburg, Miltenberg, all Bavaria and Hesse. For major projects I travel throughout Germany and Italy.
Pricing: single flat fee for the initial project, then optional monthly contract for updates (from €250/month).
For hotels
3. F&B consulting for hotels
I manage the wine side of hotels and complex structures where restaurant, bar, minibar, room service and banquets have different needs. With 9 years at Seehotel Niedernberg I know Bavarian hotellerie inside out.
The service includes: analysis of the different areas (breakfast, fine-dining, bar, banquets), wine list section design, multi-level staff training programmes (waiter, chef de rang, in-house sommelier), in-room minibar consulting, wine event organisation to build loyalty.
For wine shops
4. Wine supply for wine shops
If you run a wine shop, wine bar or specialist retailer, I can be your supplier for the Italian section (or selected German wines). Net pricing, flexible payment terms (30/60/90 days for verified B2B), dedicated deliveries with no middleman.
Curated segments: Nebbiolo (Barolo, Barbaresco), Sangiovese (Chianti Classico, Brunello, Nobile), Amarone della Valpolicella, Metodo Classico sparkling (Franciacorta, Alta Langa), Etna Rosso, certified organic/biodynamic wines.
For teams and enthusiasts
5. Training and tastings
I run guided tastings for groups of 6 to 30, both in person and online. Formats: themed tasting, corporate short course (team building with real content), professional dining-room training (4-8 hour modules), private evenings for small groups of friends.
Tastings can happen at your venue, at the Seehotel Niedernberg, or at other partner locations in Bavaria. For Italy I organise trips for groups of at least 15.
Coming soon
6. Digital services
I'm building three complementary digital tools: My Sommelier Luca (iOS/Android companion app with tasting notes, pairings, quizzes and 1-tap reorder), Luca's Cellar (digital wine list manager for hotels and restaurants, with real-time inventory sync), Luca's Empire (educational wine simulator game).
Let's talk
Every project is different. The first conversation is always free — tell me what you need and I'll say whether I'm the right person to help.